After Beatport was acquired by Robert Sillerman's company, SFX Entertainment, they asked Rodrigo to imagine a major redesign of the EDM subculture site.
Beatport's main focus is their online store where DJ's can shop for tracks to use for mixes. A new store experience with a simplified interface made it much easier to browse for and purchase tracks.
Users asking for a better representation of the EDM culture, especially one that could be tailored to their interests. A better-designed Culture feed helps users find the electronic music news they're interested in.
With plans to produce high quality documentaries and culture coverage, Beatport asked for a video destination to feature this content.
EDM and Beatport wouldn't be what it is without the DJ's—users asked for better designed profiles that could be more tailored to help promote their music and gigs.
Concepting + Mobile Web Design
Mobile Web Design
Web & Mobile Design
Desktop Web Redesign
Visual Design Miscellany